Ciarko — Premium Website Aligned with Brand Identity and Optimized for SEO

Situation, goals and challenges

Ciarko is Poland's largest kitchen hood manufacturer and one of the largest in Europe. The company needed a new website that matched its refreshed visual identity and reinforced its premium market position. The previous site felt dated, didn't reflect the brand's character, and wasn't optimized for search engines.

Project goals: - an elegant, modern website fully aligned with the brand's visual identity - a stronger premium brand perception - a foundation ready to scale into new markets - SEO optimization to support visibility in Google across Poland and the EU - a site built around a static product catalog

Key challenges: - translating a "premium" feel into UX/UI and navigation - balancing minimalist aesthetics with strong usability - presenting products clearly without dynamic configurators - optimizing heavy visual assets (large dark layouts plus high-impact product photography) - hitting strong Core Web Vitals scores despite the premium, image-heavy design

Scope and delivered functionality

SOLV™ Interactive Agency designed and built the complete Ciarko website, covering premium visual design, a static product catalog, and technical optimization.

Key elements of the solution: - Premium UX/UI design — dark layouts, minimalist lines, modern motion design - Static product catalog — clear presentation of hood models, organized by series, with dedicated product cards - Code and image optimization — critical given the large, dark, premium-grade graphics - Lazy loading and WebP — faster load times and better Core Web Vitals - Feature and technology showcase module — quick access to key product specifications - SEO and schema.org implementation — structured data at both product and category level - A simple admin panel — lets the Ciarko team update content independently

Results

The new Ciarko website became a modern, elegant platform showcasing both the premium brand and the full product range.

Key outcomes: - A markedly stronger premium brand perception, driven by refined UX/UI and dark, high-contrast layouts - Improved SEO visibility, with better rankings for product and brand-related search terms - Page load time cut by roughly 35%, despite large, high-quality premium imagery - Higher user engagement — lower bounce rate, longer average session duration - A foundation ready for international markets — content structure and SEO built to scale

The Ciarko project confirmed the value of SOLV's approach to premium manufacturer websites — one that combines design, technology, and high production quality. The result is a modern, elegant, and functional site ready to scale into new markets.

Technology stack